The LATOKEN team is expanding its cutting-edge exchange for tokenized assets, services and money.We are on the edge of transforming capital markets and money.

LATOKEN is looking for Direct Marketing Manager to make a friendly and responsive contact, convert, retain and win hearts of highly growing prospects and user base.

Description:

  • Plan and execute CRM-activities: omni-channel communication campaigns (emails (icl. triggers), web push, pop-up, mobile push, sms, inApp, chatbots);
  • Make segmentation for target auditories;
  • Tailor and test messages, creatives and templates (work closely with design, copywriting, development);
  • Retention strategy and other KPI`s initiating and implementing;
  • Track the results of targeted campaigns, offer recommendations for optimizing omni-channel communications;
  • Make performance plans and reports.

Requirements:

  • 1 year+ hands-on experience at big email (and push & sms) platforms;
  • Understanding user segmentation principles;
  • Advanced Excel skills;
  • Advanced experience with analitics systems (Amplitude, Google Analytics);
  • Strong writing Russian and English skills;
  • The readiness to go beyond the limits of usual activities, the ability to defend arguments reasonably;
  • Innate taste and sense of style, ability to distinguish good creative from bad;
  • Healthy perfectionism - the desire to do their work as high as possible;
  • Work experience at top-50 e-commerce company will be the advantage.


Benefits

  • Competitive salary $2000 - $5000
  • Rapid growth and exceptional bonuses
  • Global product with traction growing 20% weekly
  • Passionate international team (ex McKinsey, hedge funds etc)
  • Morning English lessons in the office
  • Potential relocation option (Singapore, San Francisco offices)

Apply or recommend top talents (2 ETH referral bounty)